Patronize

Webster's Dictionary of the English Language

·vt To trade with customarily; to frequent as a customer.

II. Patronize ·vt To assume the air of a patron, or of a superior and protector, toward;

— used in an unfavorable sense; as, to patronize one's equals.

III. Patronize ·vt To act as patron toward; to Support; to Countenance; to Favor; to Aid.